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Shouvik Roy


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BlueSky Learning and Shouvik Roy collaborate in the space of Music, Personal Branding and Employer communication as part of specific projects.

Shouvik has over 17 years of experience across brand management, advertising and strategic brand consulting. He is the Director at YAAP, and integrated marketing and Communications company based out of Gurgaon.

Shouvik has consulted for over two dozen blue chip MNC as well as large Indian Corporates. However, he is passionate about working with Indian start-ups and spends more time nurturing and developing new ideas with first time entrepreneurs or second generation break-away entrepreneurs.

Shouvik collaborates with BlueSky Learning in projects involving personal branding and employer branding, bringing his strong insights and wealth of experience to the them.

He is deeply engaged with music and is exploring ways in which sound influences human behaviour. He has co-founded India’s pioneering sound branding organization SoundSense. A Singer songwriter by passion, Shouvik has written and produced several songs that are frequently aired on Indi Music channels.